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Pioneer annouces Canadian approval of new insecticide

Jan. 5, 2012, Chatham, ON - Pioneer Hi-Bred has announced Canadian approval of its new Optimum AcreMax Extreme insect protection for corn growers.


January 5, 2012
By Pioneer Hi-Bred

Jan. 5, 2012, Chatham, ON – Pioneer Hi-Bred, a DuPont business, has received
Canadian Food Inspection Agency (CFIA) approval of Optimum AcreMax
XTreme insect protection, which integrates all of a corn grower’s above- and
below-ground insect control and refuge needs in a single bag. Optimum AcreMax
XTreme products will be introduced into the Canadian market in the 2013
planting season.

“Pioneer brand seed corn is planted on twice as
many acres than any other brand in Canada. With Optimum AcreMax XTreme products
we are expanding upon our leadership position in the corn market,” says Ian
Grant, president and business director of Pioneer Hi-Bred Ltd. “Optimum AcreMax
XTreme products incorporate above-and below-ground insect protection with
required refuge, maximizing productivity and yields for corn growers with these
needs.”

Optimum AcreMax XTreme products integrate 95
percent of a trusted Pioneer brand corn hybrid containing Herculex XTRA
(HXX) insect protection pyramided with YieldGard Corn Borer (YGCB) insect
protection and the AgriSure® RW (ASRW) trait and 5 percent of a similar non-Bt
hybrid with herbicide tolerance to serve as the integrated refuge.  All Optimum AcreMax XTreme products
offer built-in glyphosate and Liberty herbicide resistance.

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This season, Pioneer will strategically plant
Optimum AcreMax XTreme product research trials across a wide geographic region
so that farmers can assess product performance firsthand and in advance of the
2013 growing season.

Optimum AcreMax XTreme products will be offered in
addition to the already available single-bag Optimum AcreMax above-ground
insect protection and refuge product line. Pioneer launched a wide-scale of
maturities of Optimum AcreMax products for the 2012 planting season covering
most of the corn-growing regions across Eastern Canada.

Growers who plant Optimum AcreMax and Optimum
AcreMax XTreme products will be in compliance with refuge requirements as set
forth by the CFIA.

Registration documents for
Optimum AcreMax XTreme products are currently under review at the U.S.
Environmental Protection Agency (EPA).
Pioneer anticipates a decision regarding Optimum AcreMax XTreme products
from the U.S. EPA in time for 2013 spring planting.

About Pioneer

Established in 1946, Pioneer Hi-Bred Limited is Canada’s premier seed company and a wholly owned subsidiary of Pioneer Hi-Bred, a DuPont business. Pioneer
Hi-Bred International (www.pioneer.com), headquartered in Des Moines,
Iowa, is the world’s leading developer and supplier of advanced plant genetics,
providing high-quality seeds to farmers in more than 90 countries. Pioneer
provides agronomic support and services to help increase farmer productivity
and profitability and strives to develop sustainable agricultural systems for
people everywhere. Science with Service Delivering Success.

About DuPont

DuPont has been bringing world-class science and engineering to the
global marketplace in the form of innovative products, materials, and services
since 1802.  The company believes that by collaborating with customers,
governments, NGOs, and thought leaders we can help find solutions to such
global challenges as providing enough healthy food for people everywhere,
decreasing dependence on fossil fuels, and protecting life and the
environment.  For additional information about DuPont and its commitment
to inclusive innovation, please visit www.dupont.com.