Ag retailer Co-op partnering with Decisive Farming
By Dominika Piasecka for Co-operative News
Co-op, one of the largest agricultural retailers in Western Canada, is partnering with farm management company Decisive Farming to provide growers with precision agriculture, crop marketing and data management services.
The move allows 125 Co-op Agro Centres to deliver new, high-value services with Decisive Farming’s technology and service platforms.
Decisive Farming’s patented flagship product, Optimize RX, uses soil analysis and GIS mapping to help farmers efficiently seed and fertilize their crops, maximizing yield and return on investment.
The company’s cloud-based software app, My Farm Manager, connects key service providers, sensors and data, helping users manage and optimize their entire farming operation.
With on-farm data provided in near real-time, growers can capitalize on opportunities to farm more efficiently, while providing upstream traceability reporting and improving environmental, social and economic sustainability. | READ MORE